^ array:3 [ "code" => 1 "data" => array:7 [ "id" => "488" "title" => "什么是百度官网认证" "content" => "<p><span style="margin: 0px; padding: 0px; font-family: "Microsoft YaHei"; font-size: 14px; background-color: rgb(255, 255, 255);"><span style="margin: 0px; padding: 0px; font-family: 宋体;">百度官网认证简介：</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网认证是百度对客户主体资质及主体网站在强关联关系的检索词下展示“官网”标识的增值服务认证。以帮助客户树立权威形象，辅助网民快速识别客户的官方网站，防止山寨、钓鱼虚假网站对网民与客户的侵害。百度对知名、权威网站经营主体免费认证并授予“官网”标识；对非知名、非权威网站经营主体本着保证网民体验的原则，在核实身份真实性、经营稳定性、资质归属权后授予“官网”标识，认证过程收取认证管理费用。</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 百度官网标准版简介：</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网认证标准版是指系统根据主体资质挖掘并生成与主体名称相关的检索词组成词包，以词包的形式提供官网认证服务。标准版生效后，网民精确搜索词包内任意词汇，若搜索结果中出现客户指定的展现网址，将享受蓝色官网标识展现权益。</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 百度官网高级版简介：</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网认证高级版是指客户根据自持的主体资质、商标证等证明材料自主申请与资质材料相关触发词。高级版触发词审核通过并生效后，网民精确搜索该触发词，若搜索结果出现客户指定的展现网址，将享受蓝色官网标识展现权益。</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网展示权益示例：</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 展现位置突出，便于网民识别，更易获取网民关注和点击</span></span><br/><br/> </p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"><img alt="" src="https://rz.zw.cn/static/editor/ckeditor/ckfinder/upfile/images/gwrz2.jpg" title="官网认证"/></span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网展现规则：</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网认证成功后，在且仅在网民搜索您认证通过的精准官网名称时，则在您申请认证的官方网址旁边，且仅在该搜索结果旁边会展现蓝色官网标识。为保证网民的搜索体验，我们采用精确匹配方式触发官网标识展现。</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 例如：您申请通过的官网URL为“www.zw.cn”，官网名称为“中万网络”。</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 当网民在搜索“中万网络”时，如果查询到的网站是“www.zw.cn”，则该网站则会被打上蓝色官网标识；</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 当网民在搜索“百度一下”时，即使查询到的网站是“www.zw.cn”，也不会被打上蓝色官网标识；</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 当网民在搜索“中万网络”时，如果查询到的网站是“www.zw.cn/123/456”，也不会被打上蓝色官网标识。</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 官网反馈通道：</span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> </span></span></p><p><span style="margin: 0px; padding: 0px;"><span style="margin: 0px; padding: 0px; font-family: 宋体;"> 有关“官网”标识未展现或展现不实等情况的反馈，请将问题描述邮件发送至guanwang@baidu.com邮件组。</span></span></p><p><br/></p>" "create_time" => null "update_time" => null "is_handle" => "1" "is_ai" => "0" ] "msg" => "success" ]